IN OUTLINE COMPANY
FIFA-certified sports marketing group
We move the decisions that shape modern football.
Outline Sports Marketing operates across three connected divisions — representing players and coaches, structuring investment into clubs, and producing the tournaments that bring the football world together.
Continents with active relationships — Asia, Europe, Africa, North & South America
Certified agency for player and coach representation
Divisions operating as one connected network
Coverage from first contract to club-level investment and events
Who we are
One group, three disciplines
Outline Sports Marketing was built on a simple idea: the business of football works better when representation, investment and event production sit inside the same company instead of three separate ones.
That structure means a club we advise on strategy can draw on the same network we use to place players and coaches. A tournament we produce can become the meeting point for sponsors, investors and the clubs we already represent. Nothing operates in isolation.
The result is a group that understands football from every angle — on the pitch, in the boardroom, and at the events where the two meet.
Representation
Players & coaches, worldwide
Investment
Consulting for club investors
Production
Tryouts & tournaments
Representation
Players & coaches, from young talent to the elite
Outline Sports Representation is a certified FIFA company built to represent every kind of football career — young talents taking their first professional steps, elite players at the top of the game, and coaches leading top-tier clubs.
We've closed negotiations with clubs across the world's biggest football markets, placing players and coaches where they can do their best work. That track record is backed by a worldwide network of established agents and companies, plus a set of official partners who open doors our own reach can't.
Every mandate is handled the same way: understand the person, understand the club, and negotiate a deal that serves both — then stay involved for as long as the relationship needs us.
Player representation
From academy prospects to established first-team players.
Coach representation
Placement and career management for head coaches and technical staff.
Contract negotiation
Terms, transfers and renewals handled directly with clubs.
Career management
Long-term planning across moves, loans and league changes.
Image & commercial rights
Sponsorship and endorsement opportunities alongside on-pitch career.
Global reach
A network built on every continent football is played
Asia
Relationships with clubs and agents across the region's growing leagues.
Europe
Active dealings with clubs across the continent's top competitions.
Africa
A strong talent pipeline and established club partnerships.
North America
Presence in a market defined by fast-growing leagues and investment.
South America
Deep roots in one of football's richest talent-producing regions.
Investment
Consulting and strategy for club investors
We partner with football clubs and investors to design and execute investment strategies, handling due diligence, valuation, negotiation, and ownership transition for full acquisitions or share purchases.
Our recommendations are unique because they fuse marketing-led strategy with direct access to our company’s representation and production capabilities. When Outline builds a strategic plan, it integrates market insight, stakeholder relationships, and operational resources—ensuring recommendations are practical, scalable, and implementable.
Assess
We evaluate the club or opportunity — squad value, commercial position, market and risk.
Strategize
We build a plan for growth, drawing on marketing, representation and event insight.
Execute
We support the acquisition or investment process from structuring through to close.
Support
We stay on as a strategic partner, connecting the club to our wider network.
Production
Tryouts, tournaments, and the sponsors behind them
Our third division produces tryout matches and major football tournaments — events built with the same creativity and marketing instinct that runs through the rest of the company.
We don't just organize the football. We connect sponsors and investors to the tournaments and clubs involved, turning each event into a commercial opportunity as well as a sporting one.
Because production sits alongside representation and investment, our events double as a meeting point — a place where the players we represent, the clubs we advise, and the sponsors we bring in can all connect in one setting.
What we produce
- Tryout matches for emerging talent
- Large-scale football tournaments
- Sponsor and investor placement around events
- Commercial packaging for participating clubs
Every event is designed around a commercial plan, not added after the fact.
Why Outline
What connects the three divisions
One network, three disciplines
Representation, investment and production share the same contacts, so a relationship built in one division strengthens the others instead of staying siloed.
Certified and compliant
Our representation work operates under FIFA certification, giving players, coaches and clubs confidence in how every deal is handled.
Global from the start
Active relationships across Asia, Europe, Africa, North America and South America mean we're rarely negotiating with a market we don't already understand.
Marketing DNA
Every division is run with a marketing mindset — on how a career is built, a club is positioned, or an event is packaged for sponsors.
"The value Outline brings isn't just the deal — it's the network they bring with it."— OUTLINE COMPANY CEO
Let's talk football.
Whether you're a player, a coach, an investor, or looking to build a tournament, tell us where you're starting from and we'll take it from there.
Outline Sports
We ignite the passion of sports by connecting athletes, clubs, and brands. As a FIFA-certified marketing company, we expertly manage sports events and talent worldwide, with a focus on the MENA region. Our global network of agents and club connections empower athletes to reach new heights in their careers, while our event management expertise ensures unforgettable experiences for fans and sponsors alike.